Nike Women The Fenom Effect
Social media storytelling for Nike Women's "The Fenom Effect" campaign. Designed and animated social media assets that put athlete stories that progress beyond the field of play and address equality, representation, leadership, confidence, and more at the forefront of the storytelling. Athletes included Maya Moore, Lacey Baker, Chloe Kim, Carissa Moore, Abby Wambach, and Ibtihaj Muhammad.